Coolspotters Launches to the World!

By Aaron LaBerge on 07 May 2008

Around 12:00PM today, Coolspotters officially opened its beta to the world. We couldn't be more excited to share the realization of our original goal: to create a platform that empowers millions of pop-culture fans to discover and share information about the products being used by their favorite celebrities - in real life, and in movies and television (and so much more).

A small group of people, with help from our families and friends, worked day and night to build Coolspotters from scratch. As development started, we realized that we could easily keep working forever, building in secrecy, waiting until everything was "perfect". We decided in the end that we just didn't want to keep Coolspotters a secret any longer. After all, it's pretty hard to have a community-driven platform without an actual community to drive it. So, here we are today.

Coolspotters is new. The launch is beta. Features will come and go, parts of the site will change - all of which will be the result of feedback and ideas that we receive directly from you. Things on the site might even occasionally break. The point of all of this is: we will be working constantly to improve your experience. And rather than use this post to give details on all the features of Coolspotters, we'd like to simply invite you to check it out: http://coolspotters.com

Please let us know what you think. Enjoy!

Aaron

If you're interested, here's the official press release about our launch. TechCrunch also had some nice things to say.